- Our company’s primary guiding principle is problem-solving. Among the teachings of fathers, there are things that provide direction for our entire lives. From my father’s teachings, this phrase was the one that, I believe, had the greatest influence on my entrepreneurial identity, and consequently, on my company. ‘Son, there’s no problem we can’t find a solution to’ – these words resonate in my ears, and I believe that innovative problem-solving has become my greatest strength over the years. We strive to instill this thought most effectively in our partners. We want every partner to be aware of that they can come to us with any economic or financial problem, because we will solve it for them.
- Easily deduced from the previous train of thought, security and stability are very important values for us. We devote all our efforts to ensuring that our partners feel secure with us.
- Our third guiding principle is precision. I believe this is a factor that doesn’t need to be justified in the case of an accounting firm. There are professions that expect 100% accuracy from professionals; it is a fact that accounting and financial services are among these activities.
- Our fourth guiding principle is sustainability. There is only one planet Earth – currently – and we must appreciate it for providing us with a habitat. As a microenterprise, we may not have the opportunity to achieve significant progress on a global scale, but we believe that environmental consciousness must first manifest at the individual level before becoming a societal, global trend.
- Respect for conservative norms is also among the company’s values, as violating them would result in our inability to exist as a sustainable society. Examples of these norms include showing respect for: the traditional family model, the law, the profession, our partners and business associates.
